Today I saw this post about Richard Prince taking other people’s Instagram photos without permission or warning and selling them in a New York art gallery for $90,000 each. It’s not his first offence: he’s previously taken photos from magazines or from other photographers and changed them just a little bit (like cutting out and swapping them figures). He’s been …

The title of this post is a little too violent, but it exemplifies the purpose of this post: your subtitles and taglines need to engage readers. Firstly: a subtitle is usually what goes on a non-fiction book, and non-fiction book readers are mostly looking for information and content, so you need to focus on keywords (sort of, more on that later). A …

It’s hard to double your income if you have a “normal” job. You need to control your own salary first. But luckily, you don’t have to quit your job and move to Thailand to do it. Instead, build a ‘side gig’ business you can run in your time off or on weekends. Keep at it until you’ve replaced your full-time …

A couple years ago I learned how to format my own ebooks; since then I’ve done hundreds. Now I’m fairly decent at taking a Word or InDesign file, converting it to epub and editing it with Sigil, a free editing program. Recently I decided to break apart one of my first non-fiction books, a 150,000 word beast of historical non-fiction, …

I’m finishing up a Udemy course on book cover design and uploading some videos to YouTube. My videos aren’t very professional or well done, and I don’t have a lot of followers, but at least my cover designs don’t suck. This video from AuthorHouse, on the other hand, uses dozens of very ugly, unprofessional book cover designs as examples of “Good” …

  Indie authors have gotten much better at understanding the importance of a professionally designed book, and many of them are hiring quality designers to help make their book look just as good as any other in the bookstore. To differentiate their books from the self-published horde, however, traditional publishers have increasingly been using specialty printing options unavailable to indie …

I talk a lot about book cover design, but when you start out with that blank canvas and your eager imagination, you’re bound to get lost in the possibilities of what to put on your book cover. So let me simplify things for you, a lot. First you can write down all the stuff you dream about putting on the …

I spent the day at the Budapest Book Fair listening to Jonathan Franzen talk about birds and writing, and making jokes that nobody laughed at because they were waiting for the translation to come through their headphones. I jotted down a few pearls of wisdom that should be useful to writers everywhere. #1. Writing is an experience, not a performance This …

You may have heard of the idea of giving away free books. Yes, it works wonders if done correctly: you can giveaway a book for a short time and get lots of downloads – it’s a great way to gain new readers. You can offer one book (usually in a series) “permafree” to entice readers and get them hooked, and …

This isn’t my first book conference, but I’m definitely an outsider here. The London Book Fair is the first book fair I’ve been to that’s firmly for publishing professionals. As a concession to the self-publishing authors who have won themselves a piece of the publishing pie, the London Book Fair has provided a whole corner for indie authors to share …