Derek Murphy

Hey there! I'm a philosophy dropout and book cover designer with a PhD in Literature. After spending a decade as a starving artist, I vowed to create the life of freedom my restless spirit demands. I covet a cabin full of cats, where I can write young adult fantasy novels and do a few editorial critiques to pay for my cake addiction. Sometimes I live in castles. FREE GUIDE: Book Marketing is Dead.

Contest results and winners!

It’s all over! I’m going to list the contest results and winners here. Incidentally, these were the most popular items, and how many people entered to win: Book lamps (1363) Book pillows (1358) Antique typewriter (1623) Tea pot (1476) So if you’re looking for good gifts for writers, those are safe bets. I added in some links below in case …

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How to get more people to your craft fair or book fair with targeted Facebook advertising

Tomorrow there are a couple of events going on. My mom has a local craft fair in Tigard. There’s also an indie author meetup in Portland, but few people have signed up to attend (at least on Facebook). Then there’s the “Crafty Wonderland” – a massive arts and crafts show in Portland. If you’re involved in an event, even if you’re …

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2015 Year in Review

Firstly, let me say I don’t always do a “year in review” post because I’m inconsistent, and I don’t think many people would read or care. I should also tell you I have no idea what I’m doing, am very much a beginner at this game of online blogging, making money on the internet, or making money from book sales. …

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Reflections on book reviews, cover design, and the inequality of publishing

I noticed something interesting in the book store last night. I’m pretty familiar with YA books, because that’s my genre and I stalk them on Amazon. So I know which ones have hundreds of 5 star reviews and which ones have under 100 reviews and a four star average. I’d been assuming that most people buy their books online, which …

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Super easy book marketing that actually earns money

I want to give a shout out to a couple examples of great content marketing for authors I’ve seen recently. Check this out by YA author Jenetta Penner: Best YA books based on fairy tales. It’s just a list of bestselling books in her genre; and comes with a great image (probably made on Canva.com) which makes it more appealing. The image …

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14 ways to get more likes, comments, shares and engagements on Facebook

This is something I’m going to start working on, but don’t do well yet. Basically, Facebook controls who sees your content. Even if you have a lot of followers, they aren’t seeing your stuff. You can increase the visibility you get based on engagement – if people comment, like or share your posts, Facebook will automatically share your content with …

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134 publishing questions answered (the ULTIMATE resource guide on how to self-publish and market a bestselling book)

biggest questions to self-publishing and marketing answered

  If you’re interested in publishing or self-publishing a book, you’ve probably got a lot of questions. There are so many tools, resources and services offering tips and information. How does it all work? How do you put a book together, get it out into the world, and get people to buy it? You might have questions like… How do …

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