A Defense of #amwriting (and NaNoWriMo)

A Defense of #amwriting (and NaNoWriMo)

I recently found out about the “War on #amwriting” while researching for a tattoo befitting someone involved in publishing, that announces to the world what I do. I chose this one… it’s pretentious enough to make me self-conscious until I work my ass off and publish a legacy of books It’s great article, bemoaning the The 3 secrets to book...

The definitive indie author guide to author websites that attract and convert

The definitive indie author guide to author websites that attract and convert

Today we did an awesome live class on building a bestselling author website, including topics to writing about, content marketing, getting more traffic and email subscribers, and design and branding. One of the things I recommended was to write articles, then turn those into Powerpoints for SlideShare, then record yourself talking about it for...

20 Badass opt-in bribe ideas writers can use to get people to sign up to their email list

20 Badass opt-in bribe ideas writers can use to get people to sign up to their email list

This is a slide from the live masterclass we ran today on building an author platform, but we went quickly so I’m posting it here. These are opt-in ideas you can use: make something that appeals just to your ideal reader. For the the #1 best idea is “Signup for a summary of my favorite (genre) The 3 secrets to book marketing, and...

The Anatomy of a Perfect Author Website {INFOGRAPHIC: a marketing blueprint for indie authors}

The Anatomy of a Perfect Author Website {INFOGRAPHIC: a marketing blueprint for indie authors}

I made this infographic to help authors figure out their author websites. If you like it, share it on Pinterest/Twitter/Facebook/Everywhere! The 3 secrets to book marketing, and a haunted castle tour. Totally free. Get it here.Derek MurphyI’m a philosophy dropout with a PhD in Literature. I covet a cabin full of cats, where I can The 3...

How to remove negative book reviews from Amazon (with Kindle’s “most helpful” feature)

2018 UPDATES: Amazon has been doing “purges” of reviews and a lot of authors have seen hundreds of reviews deleted. Read this to keep Amazon from deleting your reviews. Also for a while Amazon was displaying the review with the most comments on top, instead of those voted most helpful… but that didn’t seem to stick...

How to convert accidental blog traffic into raving fans (with Jeff Walker and Leadpages)

I’ve been running this blog, and several other websites, without ever focusing on earning money. That’s a mistake for two reasons. 1. It means I’m more focused on myself than on finding out what readers want and giving it to them. 2. It means I didn’t pay attention to conversion rates. Conversion rates = getting The 3...