High price = higher satisfaction: except when selling books (+a defense of Hugh Howey)

High price = higher satisfaction: except when selling books (+a defense of Hugh Howey)

A couple nights ago I met up with Hugh Howey Fan Fic writer Wes Davies over pizza and beer in Tainan, Taiwan; as indie authors we discussed marketing and pricing strategies. The best plan (I continue to affirm) is cheap or free – especially at the beginning, and especially as a lead-in to a series. The 3 secrets to book marketing, and...