Search Results for: book marketing

How To Organize a Barnes & Noble Book Signing for your Self-Published Book

Note from Derek: I usually tell authors not to bother with in-person stuff like book signings because it’s too much work, and to focus on online stuff instead… but book signings can be FUN – and doing a signing in Barnes & Noble (or any “real” bookstore) feels more significant, like a milestone or bucket list item. So when I saw …

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2000 preorders cancelled! Incentivized purchases for book launches and Amazon’s fine print

I screwed up. Months ago I agreed to be part of a multi-author box set. I usually say no to these, but I have  personal relationship with Napoleon Hill’s Think and Grow Rich (I even featured it in my PhD Thesis) so I submitted my chapter. The authors all offered a free course or bonus to incentivize preorder purchases, and these …

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The hidden costs of publishing (read this BEFORE you pay anyone to publish your book!)

Tonight I made an hour long video, under the alleged topic “how much does publishing really cost” – however, the main focus of the video turned into a rant about certain publishing gurus or writing coaches who charge an extraordinary amount of money to help you write and publish your book. My own opinions are confused because, while I have …

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