Search Results for: book marketing

Save a lot of money on book marketing

I’m speaking at a book marketing event in Cleveland on Sept. 8th, along with Johnny B. Truant (of “Write, Publish, Repeat.”) Jim Kukral, the organizer and founder of Author Marketing Club, is letting me offer friends a discount code for $49 off the conference – plus lifetime membership to Author Marketing Club (a $295 value, which has a bunch of …

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Book Design & Marketing Bundle

Hey there, I’m Derek Murphy – I started this site to help creative people start profitable freelance businesses, but most of my traffic comes from indie authors who want to learn how to DIY their book design and sell more books with innovative marketing. I’ve posted case studies on how I’ve built massive email lists, got over 1000 preorders for …

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The really weird thing about “book marketing” experts

Self-publishing is big business. And most self-published books don’t sell – for a variety of reasons, but mainly because: 1. There isn’t any market for them; they were written without considering the genre readership. 2. They are poorly designed. 3. The authors have no platform (blog, traffic, followers, email list, etc). And that’s why authors spend a lot of time …

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This is why book marketing packages don’t work

I see a lot of small publishing companies and book publicity “experts” offering book marketing packages that look something like this: Standard Author website Fan e-mail list for your website Social media accounts with weekly updates (Facebook, Twitter, LinkedIn, and Google+) Search engine optimization Book listing on Goodreads, Shelfari, and other book listing sites Amazon book promotion and management News …

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Why every author needs a virtual assistant (how to outsource your book marketing)

Recently I wrote a post about how it doesn’t make sense for me to market your books for you (or even hire virtual assistants to help you do it). But that doesn’t mean VA’s aren’t crazy useful, if you hire your own. Authors always complain about book marketing because they just want to focus on their writing; and it’s true, …

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