Search Results for: book marketing

The exact book marketing strategy I used to build a huge author platform quickly with KingSumo, WordPress and Mailchimp

I’m finally catching up with work and had some time to update my fiction platform… so I decided to record all the behind-the-scenes stuff I’m doing to build my author platform quickly. I published my first fiction this year but have 15K email subscribers, thousands of social media followers and a decent amount of traffic to a brand new blog …

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Why every author needs a virtual assistant (how to outsource your book marketing)

Recently I wrote a post about how it doesn’t make sense for me to market your books for you (or even hire virtual assistants to help you do it). But that doesn’t mean VA’s aren’t crazy useful, if you hire your own. Authors always complain about book marketing because they just want to focus on their writing; and it’s true, …

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Facebook marketing for authors (why getting more “likes” is a waste of time)…

One of the things I see a lot of authors doing, is asking people to “like” their Facebook page. That’s an immense waste of effort. First – you’re asking for a favor, something you should never do. Even if it’s “I’ll like your page if you like mine.” Second – getting other random authors or friends to like your page …

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Super easy book marketing that actually earns money

I want to give a shout out to a couple examples of great content marketing for authors I’ve seen recently. Check this out by YA author Jenetta Penner: Best YA books based on fairy tales. It’s just a list of bestselling books in her genre; and comes with a great image (probably made on Canva.com) which makes it more appealing. The image …

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A Crash Course in Book Marketing

I made this for an event recently, it was a handout – decided to post it here in case it’s helpful… #1 Write a book people want to read. #2 Connect with influencers or other authors in your genre/topic. Review their books. Share their stuff. Comment on their posts. Get noticed. #3 Set up a website that catches emails. Run …

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