Search Results for: cover design

How to make Facebook chat ads that people can’t resist clicking (in one minute, for free)

I just saw an interesting sales letter for a program that generates a cheesy social media chatroom box. The idea is actually pretty awesome, and I’ve seen these around: instead of a big colorful ad that says “LOOK!!! CHEAP!!! AWESOME!!!” the ad seems to “reveal” a private conversation about some secret, insider information. With our natural curiosity, need to socialize, …

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Free by 2015 Challenge

Actually I always planned to be rich (make my first million) by the time I was 30. Since that deadline has passed, I’m resetting it to 35 – or the year 2015. If you know anything about goal setting, you know that they need to be S.M.A.R.T (specific, measurable, attainable, realistic and timely). I also think it’s important that they …

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Velvet Buzzsaw: art is murder, and critics deserve brutal justice

Netflix’s Velvet Buzzsaw is a fun horror flick based on a nearly universally accepted belief about art: that “real art” is done for the passion, not the money. In this particular version, a dead artist’s paintings come to live and brutally murder his critiques. More than that, Jake Gyllenhaal as a snobby art critique, goes through a character arch of realizing …

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How to Identify and Understand Your Target Audience as an Author (And Why This is Crucial)  

identify your target audience

Recently someone in one of my Facebook groups wrote how frustrated she was that her books weren’t selling, and she had no idea why. This is almost always because the book isn’t designed to sell to the right audience. What genre is it? Scifi? Fantasy? Contemporary? This has to be immediately clear from the cover and blurb, and you should …

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30 Writing Tips from Charles Dickens That Will Help You Have a Merry Christmas

Last year we visited the Charles Dickens house in London, which is when we found out there was a 2017 movie about the author’s life called The Man Who Invented Christmas. I only watched it recently – it’s available on Amazon Prime – and then I watched it again and took notes. These are tips based on the movie; few of …

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