book publishing

How to publish a nonfiction book that attracts clients and grows your business

Most business-owners understand the potential of writing a book, they just don’t know what to write about. They usually try to find their “one perfect thing” – which can be hard if you’re not exactly sure what you want to do with your life or business; and of course you want everything to be perfect which can be intimidating. Here’s the …

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Three quick and easy ways to get more book reviews for your self-published books

Getting more book reviews is critical for authors – without at least 10 reviews it’s hard to even give your books away for free. Unless you already have a platform, you should shoot for around 20 before you invest in book marketing, promotion or advertising. But how do you find reviewers? What should you say when you contact them? What …

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How to use BookFunnel and Instafreebie if you’re in Kindle Unlimited (KDP Select and free book giveaways)

For several years I’ve used Instafreebie and BookFunnel to give out ARCs (advanced reader copies) to my email list. Recently however, there have been some KU controversies concerning free book giveaways for authors enrolled in the Kindle Unlimited program. I want to be careful not to break terms or get in trouble with Amazon, so I did some digging. I’d previously received a …

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How to launch a bestselling book without earning any money

Several years ago I published a book on “how to write, format, publish and promote your book without spending any money.” Download the book: PDF VERSION | KINDLE At a book conference recently, one of the most popular talks was on the same subject. I’ve put together tons of resources to help authors publish on the cheap, but it’s worth pointing …

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The quick and easy guide to Facebook and Amazon (AMS) ads for authors

Work in progress! Someone asked for a ‘quick and easy guide’ to Facebook advertising for authors, so I wrote this:   1. Use your hook/story for text. Test out 10 different hooks. Test out some with reviews. Make sure you mention the genre clearly, but incite emotion. 2. Don’t use your cover, use a pretty image that attracts readers of …

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Is my writing good enough? How to tell if you have what it takes to be a writer.

If you’re thinking about becoming a writer, you might be asking yourself whether you’re “Good Enough” to go professional. The short answer is YES, because quality doesn’t matter. Let me explain: Readers read for content, not quality.  Yes, it needs to be clean and edited enough not to be distracting. I shoot for less than 1 typo in 10,000 words …

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