Derek Murphy

Derek Murphy is a book editor turned book designer with a Ph.D. in Literature. He's been featured on CNN and spoken at dozens of writing conferences around the world. These days he mostly writes young adult fantasy and science fiction, while helping authors write and publish bestselling books. FREE GUIDE: Sell your work without selling out.

How to sell stuff online when you hate talking to people (adventures in introverted entrepreneurship)

I didn’t start speaking until I was ready for full sentences. I don’t like making mistakes and hate being laughed at. Like most people, when I got into art or writing, I wanted my work to be “finished” before sharing it. Even though I’ve learned to share work earlier to get feedback before committing to something, I still feel like most …

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Email marketing mastery for authors (get more subscribers, increase open rates, decrease unsubscribes, and build an army of loyal fans)

Picture it like this: you’re a poor orphan on a ship with a spoiled princess. Lightning strikes, the ship is going down. You spot another ship not far away. You have to convince the princess to trust you and jump together off the boat. YOU know this is the only way to save her, but she’s not convinced. That’s email …

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How to sell more art and poetry

I made a video review for Cassandra Arnold and it’s worth sharing, because she’s both and artist and a writer, and she’s struggling to get visibility on both or figure out how to sell her poetry books and short stories. I touched on some really interesting book marketing ideas for poets and artists, so I hope it helps some other …

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How to publish a nonfiction book that attracts clients and grows your business

Most business-owners understand the potential of writing a book, they just don’t know what to write about. They usually try to find their “one perfect thing” – which can be hard if you’re not exactly sure what you want to do with your life or business; and of course you want everything to be perfect which can be intimidating. Here’s the …

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Three quick and easy ways to get more book reviews for your self-published books

Getting more book reviews is critical for authors – without at least 10 reviews it’s hard to even give your books away for free. Unless you already have a platform, you should shoot for around 20 before you invest in book marketing, promotion or advertising. But how do you find reviewers? What should you say when you contact them? What …

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When should you give up? The difference between “hustle” and “failure”

I started this post years ago, but the topic came up again recently at a business conference in Saigon. The speaker, John Logan of Consulting Unleashed, said something like this: Why would you want to grind or hustle? Don’t force it if it’s not working. There was a lot of confusion in the room, because entrepreneurs are familiar with stories …

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Three warning signs your creative business will fail (red flags to watch out for)

If you have a good idea for a business that provides value (by making something people want, need, like or enjoy), it’s easy to get sidetracked by details that don’t matter, and waste months playing around with websites and logos (by which time, you’ve probably had a totally new and better idea!) You need to test your ideas faster by …

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How to use BookFunnel and Instafreebie if you’re in Kindle Unlimited (KDP Select and free book giveaways)

For several years I’ve used Instafreebie and BookFunnel to give out ARCs (advanced reader copies) to my email list. Recently however, there have been some KU controversies concerning free book giveaways for authors enrolled in the Kindle Unlimited program. I want to be careful not to break terms or get in trouble with Amazon, so I did some digging. I’d previously received a …

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