Black Friday deals for writers (huge list: 2021)
It’s nearly the end of a long year. If you weren’t as productive as you wanted to be, don’t worry about it! But now might be a good time to start using the clean slate of a new year to set goals and level up your author career. The good news is, publishing success is The 3 secrets to book marketing, and a haunted castle...
Is it too late to publish your first book?
I saw a post online recently from a 23-year old author who was already worried that they were somehow “too late” to publish or get a publishing deal. I also received a lovely email from a 73-year old who is finally seeing some progress and success. I wanted to share it with you, hence this The 3 secrets to book marketing, and a...
How to deal with doubt and insecurity (the 2 kinds of creative fear)
I can tell you exactly how to write books that matter, but first we need to agree on some basic tenets, regarding the purpose of writing. Otherwise, you may resist some of the strategies I’m about to share, due to things you’ve been told, and things you believe. You’ll feel them when they come up, The 3 secrets to book marketing, and a...
Book cover design tutorials (best art and fonts + photoshop tips)
I started this series of videos from a quick list of 7 book cover design tips for indie authors. That’s a 40 minute video you can watch if you want. But I lost my list and tried listening, and only found six. 1. title font = genre. 2. colors = mood 3. setting = place The 3 secrets to book marketing, and a haunted castle tour. Totally...
Cover design for indie vs traditional published authors (why most books fail)
I haven’t talked specifically about cover design in awhile, and I usually ignore those raging Facebook diatribes where everybody has loud opinions and gives bad advice, but I got involved in one tonight that is important enough to share. The reason authors get their covers wrong is not just an educational gap. They’ve never designed...
How to “write to market” (plotting and genre tropes)
People are sometimes confused about the phrase “writing to market”. On the one hand, it sounds like tropes and elements, that are unique to each genre. That’s half of it. Tropes should be sustained and elevated, same same but different: it’s about meeting reader expectations and requirements – this is what they wanted...
Unconventional book marketing tips for authors
A while ago I read Seth Godin’s This is Marketing; in this article I’ll try to parse meaning so you can apply his insights to your own creative projects. (Some of this may be paraphrased as I’m working off quick notes.) Firstly, Seth addresses the doubt and fear most creatives face around marketing their work: The 3 secrets...
How to write a satisfying conclusion to your novel (final battle scene/character resolution)
After I finished writing BookCraft, I got a little obsessed with the particularities of writing a satisfying conclusion or resolution. It’s something I started noticing in TV shows and movies, especially: how the hero’s personal quest was deliberately illustrated with a hard comparison, a “before and after” that...
What is Kindle Vella (dumpster fire or publishing opportunity?)
There are some rumblings this week as Kindle announced a new program for authors called Kindle Vella; basically a short, serialized place for content that’s separate from the main Kindle store and runs more like a smartphone app. Several companies have tried to pull this off, (“Radish” is the most successful one) but Amazon...