Tag Archives: Steven Pressfield

How to woo your readers (why your passionate belief about the art of writing is wrong)

I’ve been working with authors for a long time; as both book editor, book designer and sometimes even publisher. I’ve helped thousands of them try to improve their book enough to sell – either to an agent, or to self-publish and actually be successful. During all that time I’ve met a lot of authors whose books will fail. They’ll fail ... Read More »

How to beat cripping insecurity, doubt and failure: lessons from Steven Pressfield

If you’re an artist, author or entrepreneur, you’ve probably heard of Steven Pressfield, author of The War of Art and more recently, Do The Work. His books have become manifestos for creatives because they rephrase the artistic life in terms of battle and violence, and help people overcome their fears, doubts and worries. According to Steven, resistance is an “intelligent, ... Read More »

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