Tag Archives: book sales

How much does the average author earn publishing their book?

A common question I see on Facebook or in writing groups from newbie authors is, “How much can I expect to earn publishing my book?” This is a pretty easy question to answer, but it might discourage you. Further, the way that some authors overcome this discouragement is fascinating – almost to the point of willful insanity. If you’re hoping ... Read More »

Book marketing lessons from Arnold Schwarzeneggar and Tony Robbins (how to make a bestseller).

This is a long post, because it’s about two very important things that are essential to your successful writing career. Part One Two things happened recently that you may not know about. Lewis Howes, pro athlete turned “School of Greatness” podcaster interviewed Anthony Robbins, to promote Tony’s new book, “Money: Master the Game.” A little while later, Tim Ferriss (Four Hour Work ... Read More »

High price = higher satisfaction: except when selling books (+a defense of Hugh Howey)

A couple nights ago I met up with Hugh Howey Fan Fic writer Wes Davies over pizza and beer in Tainan, Taiwan; as indie authors we discussed marketing and pricing strategies. The best plan (I continue to affirm) is cheap or free – especially at the beginning, and especially as a lead-in to a series. Lower prices = more downloads, ... Read More »

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