Tag Archives: book marketing

How readers find your book (increasing your Amazon page visibility in Google Search with keywords)

Two things I’m taking very seriously right now, are Amazon search results and Google search results for my upcoming novel. There are lots of ways to add keywords into your Amazon page, to increase the chances that someone on Amazon will discover your book, but it’s also crucial to Google your keywords and see what pops up. When I search for …

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Reflections on book reviews, cover design, and the inequality of publishing

I noticed something interesting in the book store last night. I’m pretty familiar with YA books, because that’s my genre and I stalk them on Amazon. So I know which ones have hundreds of 5 star reviews and which ones have under 100 reviews and a four star average. I’d been assuming that most people buy their books online, which …

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Super easy book marketing that actually earns money

I want to give a shout out to a couple examples of great content marketing for authors I’ve seen recently. Check this out by YA author Jenetta Penner: Best YA books based on fairy tales. It’s just a list of bestselling books in her genre; and comes with a great image (probably made on Canva.com) which makes it more appealing. The image …

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134 publishing questions answered (the ULTIMATE resource guide on how to self-publish and market a bestselling book)

If you’re interested in publishing or self-publishing a book, you’ve probably got a lot of questions. There are so many tools, resources and services offering tips and information. How does it all work? How do you put a book together, get it out into the world, and get people to buy it? You might have questions like… How do I …

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Why most authors are doomed to fail in 2016 (current problems with the publishing industry)

I’ve thinking about this post already, but then saw someone in the Nanowrimo group share this article: Alan Moore Advises New Writers to Self-Publish Because Big Publishers Suck Alan Moore says: “Publishing today is a complete mess. I know brilliant authors who can’t get their books published. Publish yourself. Don’t rely upon other people.” People who have already adopted self-publishing …

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7 ways to hack Amazon’s “also bought” section and triple your book sales

An author friend of mine used a phrase this week I hadn’t heard before: he said I need to make sure “my also-boughts were clean.” If you just drive your friends and family to your book during launch, your book will start showing up next to whatever else they bought on Amazon recently. Also-boughts are huge drivers of Amazon. After …

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How I got 8500+ new readers on my email list BEFORE I published my first book with giveaways

This post is about how I used book giveaways to build a big list of targeted readers before published my first novel – it really helped with hitting #1 and getting a bunch of book reviews quickly. However, after getting over 50K readers on my lists, I realized I wasn’t engaging them enough – I didn’t have an autoresponder series to …

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