Tag Archives: book marketing

Book Marketing (best tips for 2016)

I talk a lot about book marketing on this site, but I’m not very organized… so I went through and picked some of my favorite posts. There’s a LOT of content here. For the most recent stuff, you should Click Here to search the site for new posts on book marketing. Also, you should grab Book Marketing is Dead on Amazon. ... Read More »

Bestselling book launch tactics for fiction authors (Q/A chat)

Today I chatted with Michelle Madow and Leia Stone about their recent book launches – since we all launched a book on 1/26th, it’s been fun to see how our different marketing choices, platform and audience has impact the success of our books.   Here’s a list of topics we cover: Pricing – free, 99cents, 2.99? Summary description (keywords, categories) ... Read More »

Why preorders killed my book launch (and other lessons I learned marketing my first fiction)

Please read to the very end – right now, 1 week after launch, Shearwater is #1 in its Paid category (#2,683 in all of Kindle) with 46 reviews. There is a ton of information here… we’re going to LIVE CHAT about my book launch on Blab on February 6th – click here to join! Firstly – this isn’t actually my ... Read More »

How to publish a book in 2016 (and make it a bestseller)

It’s a new year! In 2015 I decided to focus on my writing, and this month I’m gearing up to launch my first fiction. I’ve been posting a lot of advanced Amazon hacking and guerrilla book marketing stuff on my blog, but I realized that’s too much for people who are still struggling to finish their first book, get it ... Read More »

8 lies authors tell themselves about book marketing that I’m sick of hearing

This post has a lot of vulgar swearing in it. It’s a new year, I’m purging my frustrations. Whenever I meet new people, I tend to find out pretty quickly that they want to write a book, start an online business, or sell more art. That’s great, I think, I can totally help them to do that. So I start ... Read More »

How readers find your book (increasing your Amazon page visibility in Google Search with keywords)

Two things I’m taking very seriously right now, are Amazon search results and Google search results for my upcoming novel. There are lots of ways to add keywords into your Amazon page, to increase the chances that someone on Amazon will discover your book, but it’s also crucial to Google your keywords and see what pops up. When I search for ... Read More »

Reflections on book reviews, cover design, and the inequality of publishing

I noticed something interesting in the book store last night. I’m pretty familiar with YA books, because that’s my genre and I stalk them on Amazon. So I know which ones have hundreds of 5 star reviews and which ones have under 100 reviews and a four star average. I’d been assuming that most people buy their books online, which ... Read More »

Super easy book marketing that actually earns money

I want to give a shout out to a couple examples of great content marketing for authors I’ve seen recently. Check this out by YA author Jenetta Penner: Best YA books based on fairy tales. It’s just a list of bestselling books in her genre; and comes with a great image (probably made on Canva.com) which makes it more appealing. The image ... Read More »

134 publishing questions answered (the ULTIMATE resource guide on how to self-publish and market a bestselling book)

If you’re interested in publishing or self-publishing a book, you’ve probably got a lot of questions. There are so many tools, resources and services offering tips and information. How does it all work? How do you put a book together, get it out into the world, and get people to buy it? You might have questions like… How do I ... Read More »

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