Search Results for: book marketing

How to get more followers and retweets on Twitter (while marketing your book)

This is a very short post – mostly making a note to myself so I can use it later. I’m usually against “book promotion” on Twitter, instead I focus on connecting and providing value, sharing my blog posts but not usually selling my book or doing promotion. BUT Megan Crewe pointed out that “RT&F” (retweet and follow) giveaways work well, ... Read More »

Why preorders killed my book launch (and other lessons I learned marketing my first fiction)

Please read to the very end – right now, 1 week after launch, Shearwater is #1 in its Paid category (#2,683 in all of Kindle) with 46 reviews. There is a ton of information here… we’re going to LIVE CHAT about my book launch on Blab on February 6th – click here to join! Firstly – this isn’t actually my ... Read More »

What’s the difference between book serials and a series of books, and what’s best for marketing and sales?

For about a year (or more) I’ve been blogging about all the cool things I’m going to do to market my books, but haven’t had the chance to try any of them yet because I’m still working on the writing. The main thing everybody says to do is write a series. Other people are writing serials. Some authors get confused ... Read More »

Mark Coker’s tips for ebook publishing success: anti-marketing tricks that work!

I stayed up late to watch the Alliance of Independent Authors’s Self-Publishing Advice Event with Mark Coker (founder of Smashwords). His advice for ebook publishing success resonated with me, because so little of it was about marketing your book. Indie authors perversely focus on marketing, social media, and “getting the word out” about their book because they are loathe to ... Read More »

How to write like JK Rowling and get your book in the world’s most beautiful bookstore

  Porto and Harry Potter This month we’ve been travelling through Portugal, seeking out JK Rowling’s favorite writing spots for inspiration. Rowling started planning Harry Potter in Porto, and it’s easy to see the connection. The university students wear black capes, and Porto is home to the “most beautiful bookstore in the world” – Livraria Lello. You may not know this, ... Read More »

How I used giveaways to run the greatest book launch of all time (1000+ reviews, 100K downloads, starting from zero platform).

Full disclosure: I wrote the title of this post in 2015, before I’d actually published any fiction, so 1000 reviews and 100K downloads was my intended outcome, the biggest goal I could dream off. That said, a year and a half later, I’ve gotten far more than 100K downloads (194179, to be exact) and do have over 1000 reviews – but ... Read More »

The really weird tricks I use to write and publish bestselling books

Recently I realized my whole process for publishing bestselling books is completely backwards. At a party in Medellin recently, a guy said “wow, you’ve hacked publishing!”  I don’t like being called a hack because there’s an assumption that it means I’m putting out poor quality books to trick or fool readers.  (Steven Pressfield calls anyone who writes for an audience the ... Read More »

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