What’s the difference between book serials and a series of books, and what’s best for marketing and sales?

For about a year (or more) I’ve been blogging about all the cool things I’m going to do to market my books, but haven’t had the chance to try any of them yet because I’m still working on the writing. The main thing everybody says to do is write a series. Other people are writing serials. Some authors get confused ... Read More »

You’re not Special (And You Totally Missed the Point of The Lego Movie)

There’s a lot of things I could say about the Lego Movie (2014). It’s a perfect representation of the hero’s journey, pulled so closely from contemporary remixes (Tron, the Matrix) to seem like every movie at once. The hero, like all good heroes, is young and untested. Foolish, an outcast, alone. His motivation is merely to make friends and be ... Read More »

A Defense of #amwriting (and NaNoWriMo)

I published this last year on Medium but since it’s almost November again… I recently found out about the “War on #amwriting” while researching for a tattoo befitting someone involved in publishing, that announces to the world what I do.A Defense of #amwriting (and NaNoWriMo)  I chose this one…it’s pretentious enough to make me self-conscious until I work my ass ... Read More »

5 resources to help you crush Nanowrimo in 2015

Nanowrimo is coming! Whether or not you’ve participated before, it’s a wonderful chance to focus on your writing. It’s fun to commit yourself to writing 50,000 words in a month. It proves to you that you can do it, and that writing is just about adding more words everyday. The problem with Nanowrimo is that, after it’s over, you’ll probably ... Read More »

How to buy your way onto the bestseller lists (it’s not that hard).

UPDATE: This post was hypothetical, but I’m not actually going to do any of these things. The reason is, it’s important to keep your “also-boughts” clean; which means, you want people buying your books who are buying other books in your genre. There are lots of ways to make that happen. But getting a whole bunch of fast sales or ... Read More »

The definitive indie author guide to author websites that attract and convert

Today we did an awesome live class on building a bestselling author website, including topics to writing about, content marketing, getting more traffic and email subscribers, and design and branding. One of the things I recommended was to write articles, then turn those into Powerpoints for SlideShare, then record yourself talking about it for YouTube, then breaking them into individual ... Read More »

20 Badass opt-in bribe ideas writers can use to get people to sign up to their email list

bribeideas for email subscriptions for authors

This is a slide from the live masterclass we ran today on building an author platform, but we went quickly so I’m posting it here. These are opt-in ideas you can use: make something that appeals just to your ideal reader. For the the #1 best idea is “Signup for a summary of my favorite (genre) books each month” or similar ... Read More »

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