book publishing

How to write a blurb, back cover copy or sales description for your book that converts

I’m working through the material for my next course, Guerrilla Publishing, but this part is too important not to share for everyone. I keep saying, if you’re not selling books, it’s almost always because of your cover, blurbs or # of reviews. I’ve made tons of videos (and a free course) on cover design, and I recently posted a video on ... Read More »

Book giveaway software, for authors by authors!

For the past year I’ve been using giveaways to build my platform – resulting in my shares, more engagement, more traffic, a huge email list and more book sales. It works great. Here’s the problem: Most authors don’t know how to use book giveaways well. Most software is expensive.  I now use KingSumo, which is best for viral sharing and ... Read More »

The really weird tricks I use to write and publish bestselling books

Recently I realized my whole process for publishing bestselling books is completely backwards. At a party in Medellin recently, a guy said “wow, you’ve hacked publishing!”  I don’t like being called a hack because there’s an assumption that it means I’m putting out poor quality books to trick or fool readers.  (Steven Pressfield calls anyone who writes for an audience the ... Read More »

Let your light shine – how to live a luminous life

When I started Creativindie, I mapped out a 6-step process to Creative Independence. The ultimate goal of that process was Luminosity – becoming a generous beacon, a shining light, helping others achieve their own meteoric rise. I’ve said that this can only be achieved if you’re a successful artist, but this isn’t exactly true. I haven’t focused on philanthropy yet because in ... Read More »

SciFi and Fantasy authors, win a 300K email blast! (newsletter trade giveaway)

I’ve talked before about how doing boxsets and anthologies can be great for building your author platform – not only to reach more readers, but also to build long term relationships with other authors in your genre. And I’ve talked a lot about doing book giveaways to encourage shares and promotion; and also about doing newsletter swaps to reach more readers. ... Read More »

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