Author Archives: Derek Murphy

Derek Murphy is a book designer with a Ph.D. in Literature. He’s been featured on CNN and spoken at dozens of writing conferences around the world. These days he mostly writes young adult fantasy and science fiction, while helping authors build profitable publishing platforms. Find me

Today’s the Day! (March to Bestseller – Nov. 7th )

  My last post was grumpy. I don’t like being negative and grumpy… But I often find, when I am, some people understand exactly what I’m going through. And I don’t want to shy away from critical, important issues just because they’re uncomfortable or negative. And I’m a Capricorn (on the cusp with Sagittarius) so I swing widely between zealous, blinded-by-starlight ... Read More »

Awesome Indie Books (A Criticism of Book Awards and Seals)

Today on Facebook I saw a post about the Awesome Indies website, which just relaunched with a new design. I support indie authors and want them to succeed, and I like the idea of indie authors grouping together and doing cool things. The intention Awesome Indies is noble: lots of people are publishing crappy books. Awesome Indies will sort out ... Read More »

Are you happy with your author website? (Comment for a free site review!)

Over the last couple of years my mission has been to improve the quality standard for self-published book covers, and after helping thousands of indie authors, I know I’m making a dent. But authors still face two huge challenges: author marketing, and having a decent author website. Although I talk a lot about book marketing, I’ve said before that I ... Read More »

2014 Top Websites and Blogs for Self-Publishing Authors (according to Google)

best websites for self-publishing authors

When I was putting together my ebook “100 Publishing Questions Answered” someone asked me for a list of the best blogs and websites for indie and self-publishing authors. I didn’t have one handy, so I thought I should make my own. However I decided NOT to make a curated list. Which means, instead of trying to determine which websites have ... Read More »

The really weird thing about “book marketing” experts

Self-publishing is big business. And most self-published books don’t sell – for a variety of reasons, but mainly because: 1. There isn’t any market for them; they were written without considering the genre readership. 2. They are poorly designed. 3. The authors have no platform (blog, traffic, followers, email list, etc). And that’s why authors spend a lot of time ... Read More »

4 reasons why your Twitter book promotion campaign is guaranteed to fail

In my books I urge against marketing your books on Twitter, or paying anybody else to do it for you. I’m annoyed by the hundreds of misguided tweets shouting and bouncing all over my Twitter feed like “Sexy, hot, 5star reviewer says ‘Must Read!!’ On sale now #99 #kindlebooks #amreading #bestseller” And recently I was also pretty critical of book ... Read More »

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