Book Cover Secrets that help authors Sell More Books (Video!)

book cover design

Earlier this year I spoke at the Author Marketing Live conference in Cleveland about book cover design and book marketing. Today Jim at AMC sent me the video – which is not publicly listed and not supposed to be given away for free – but he’s letting me share it with you. I’m an awkward, self-conscious speaker, but there’s 45 ... Read More »

Do we live in a post-plagiarism word?

outrage cat plagiarism

Today I read two articles. The first is the plagiarism case indie author Rachel Ann Nunes raised against Tiffanie Rushton, an elementary school teacher. Tiffanie allegedly took Rachel’s self-published book, added some sex scenes and republished it as her own. Rachel has already spent $20,000 in court fees and is using PRweb.com to get the word out so she can raise $100,000 ... Read More »

What do you think about Medium’s writing contest for Nanowrimo authors

Just saw this on Twitter: Medium is appealing to Nanowrimo authors to boost traffic. That in itself isn’t a big deal. Around 400,000 writers participated in Nanowrimo this year. That’s an easy, clear target. I appealed to some of the same target with my 30 covers in one day stunt. And we put out a free book on self-editing over ... Read More »

How to hack your way to the top of any Amazon bestseller category with free and cheap books

bestseller hack Amazon

I keep telling people to make their books free, followed by 99cents, and they keep ignoring me. So here’s a short case study to show how freaking effective pricing hacks can be for dominating Amazon.   Take a look at #2 up there, the “Feel Good Myth.” Prime real estate you couldn’t even buy – top of the bestseller lists, ... Read More »

This is why book marketing packages don’t work

I see a lot of small publishing companies and book publicity “experts” offering book marketing packages that look something like this: Standard Author website Fan e-mail list for your website Social media accounts with weekly updates (Facebook, Twitter, LinkedIn, and Google+) Search engine optimization Book listing on Goodreads, Shelfari, and other book listing sites Amazon book promotion and management News ... Read More »

6 things your author website needs to do that you’ve never even considered

persefone-_thumb.jpg

Hopefully you’ve figured out that you want your authors website to sell books. Maybe you also know you need to get people to sign up to your email list somehow. But here are 5 other important things you’ve probably never thought about. 1. Get out of the way You’re a writer, not a photographer or a sculptor or an artist ... Read More »

6 reasons why everyone is totally wrong about author websites (and it’s killing your book sales!)

author website design

If you are publishing a book and thinking about getting an author website designed, you probably having something fancy in mind – something glossy and sleek and professional, fully customized to match your brand and genre and book. Something totally amazing. Because that’s what all the bestselling authors with big platforms have. And so author website making companies usually offer something ... Read More »