Almost always, if an author isn’t selling, it’s because their page isn’t converting. You need 3 things to succeed, a great blurb, cover, and enough reviews to offset skepticism. I can help you fix those things; I can also help craft your pitch or hook – which is critical for your amazon page. I can also do keyword and category …
Read More »25 best book writing apps and software for authors (write faster with these amazing features!)
When asked about the best writing apps or software, I used to say, “Just use whatever you have and are comfortable with.” But recently I’ve been focused on upping my productivity and wordcount, so I’m testing everything to see if anything helps. Here’s a quick review of some of the things I think are cool, and what I actually ended …
Read More »The best bluetooth keyboards for writers who want to boost their word count quickly (and look awesome doing it)
This summer I’m determined to double my daily wordcount and establish a writing habit. I’ll be experimenting with various productivity hacks to get more writing done, but today I took a big step forward by getting a bluetooth keyboard to pair with my iPhone and iPad. I’d already done online research and had an idea of what I was looking …
Read More »Book marketing on Instagram for authors (swag, ARCs, book boxes and more)
Author Jessica Pierce does some amazing Instagram promotion and wrote this awesome post about it. I often get asked questions such as, “Jess, what the heck is this Instagram stuff and how can I use it to sell my YA book?” or “Plz halp me because I don’t get Bookstagram.” Have no fear! I’m not the end-all-be-all expert, but I …
Read More »Facebook changes rules for book promotion – [ACCOUNT SUSPENDED] :0
I’m reposting this news to give it a signal boost – concern was raised by author Katie M. John who shared this image: This is alarming, since so many of us use Facebook as part of our book marketing and promotion strategy. Katie wrote a great summary so I’m posting it here: Okay, I’ve seen the beginnings of a wildfire and …
Read More »Find the work you were meant to do (dream jobs with Pam Slim)
Recently I’ve been going through an identity crisis. I know what I want to do, and what I’m good at, and what I enjoy. But increasingly I’m becoming less relevant to my audience (“Great Derek, you want to write books and travel full-time. But how can you help ME?”) On the one hand, I’m finally able to focus on my …
Read More »What’s your story? (Your story is not your product)
I’ve been thinking about story this year. Partly, because I’ve been struggling with selling digital products in a way that’s authentic to my brand. But also, because – as a fiction writer – I SHOULD be good at this stuff. According to Story Telling Made Easy, “every time someone pays you, they’re making an emotional decision.” I always resisted telling …
Read More »Art has Value, Real Artists Don’t Starve, and other Shocking Truths
I heard someone say recently, “there are too many marketers and not enough artists.” As someone deep inside the publishing industry, however, I find the opposite to be true. Recently I went to a writing conference – there were over 500 writers. All of them wanted to be artists: they made the work and now were trying to sell it. …
Read More »Best books on writing and creative entrepreneurship
I started this blog in 2011 and did nothing for a year except read all the books on creativity. It was research for a manifesto, but the more I read, the more fascinated I became with the subject. After another 5 years of freelancing, building digital products and working as a creative professional (my income comes from things I make …
Read More »Perennial Seller: a media manipulator talks book marketing
This morning I did an interview on writing fiction and we discussed, among other things, whether writing faster books leads to inferior quality and whether writing to market creates inferior art. These are real conversations, and though I would answer “no” to both, I’m often challenged by thousands of passionate creators who very firmly believe “YES.” The conversation prompted me …
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Creativindie Experiments in self-publishing, productivity and building a creative empire